UX roles describe the various parts designers play in the design process. They range from generalist roles—e.g., UX designers and product designers—to specialist ones such as visual designers and UX ...

Visual design is about creating and making the general aesthetics of a product consistent. To create the aesthetic style of a website or app, we work with fundamental elements of visual design, ...

Design sprints are an intense 5-day process where user-centered teams tackle design problems. Working with expert insights, teams ideate, prototype and test solutions on selected users. Google’s ...

Design Thinking is not an exclusive property of designers—all great innovators in literature, art, music, science, engineering, and business have practiced it. So, why call it Design Thinking? What’s ...

Market orientation is the business’s philosophy on how to discover customers’ needs and then act on those particular needs through the product mix. User research and market research, both essential ...

Different user research methods have different guidelines for best practice. User research methods are often divided into quantitative and qualitative methods. In quantitative methods such as surveys, ...

Most designers are familiar with non-disclosure agreements. Usually, your employer asks you to sign such an agreement to prevent you from revealing confidential information. But when you write your UX ...

Your UX design portfolio is the key that gets you a job interview, and it is therefore vital that you include everything necessary in it. After all, a recruiter spends only a few minutes to form an ...

Center stage is a design pattern where the most important information, panel, window, or toolset appears prominently at the center of the user interface. It helps users focus on what’s important when ...

Well, the answer is really simple: write your UX case studies like stories. You see, when you present your case study as a story, you’ll find it far easier to give it a satisfying structure and ...

Users of all ages will still remember the tabbed file folders people used to bring order into a vast amount of information and make it super simple to find what they were looking for. If you’re trying ...